{
    "title": "Eeuwige magie voor Disney en Stokke.",
    "modified_at": "2023-07-10 17:22:55",
    "published_at": "2023-07-13 16:30:00",
    "url": "https://press.air.be/eeuwige-magie-voor-disney-en-stokke",
    "short_url": "http://prez.ly/sR2c",
    "culture": "nl_BE",
    "language": "NL",
    "slug": "eeuwige-magie-voor-disney-en-stokke",
    "intro": "<p><strong>Stokke is een gerenommeerd Noors merk dat al meer dan 50 jaar gespecialiseerd is in het ontwerpen en produceren van kinderaccessoires. Stokke-producten staan bekend om hun uitzonderlijke kwaliteit, ergonomisch design en duurzaamheid. Het merk engageert zich ertoe producten te cre&euml;ren die kinderen helpen bloeien en familiebanden versterken.</strong></p>",
    "body": "<p>De legendarische en iconische Tripp Trapp&nbsp;kinderstoel van Stokke staat bij gezinnen overal ter wereld. Nu gaat het merk in zee met Disney om een speciale collectie te ontwikkelen, samen met het agentschap AIR.</p>\n<p>Het design, het visuele universum en de beelden zijn ontwikkeld in samenwerking met de Disney-teams. Resultaat: een unieke collectie, bestemd voor de generatie ouders die opgroeiden met de magie van Disney en hun kleintjes nu zelf deze betoverende wereld willen laten ontdekken.</p>\n<p>Het centrale thema van dit partnership is nostalgie. Zowel voor de ouders die teruggevoerd worden naar hun kindertijd door de magie van Disney voor de zoveelste keer te herbeleven, als voor hun kinderen die ze voor de eerste keer ontdekken.</p>\n<p>De campagne bestaat uit drie films die de drie paradepaardjes van het merk in de kijker zetten tijdens alledaagse momenten zoals tekenen aan tafel, klaarmaken voor bed en in bad gaan. Stokke en AIR toveren deze casual momenten om tot magische ervaringen door Mickey tot leven te brengen met Disney-animaties.</p>\n<p>Naast de films ontwikkelde AIR al het beeldmateriaal voor de collectie, dat beschikbaar zal zijn in verkooppunten, via e-commerce en affiches.</p>\n<p>De campagne zal voornamelijk worden uitgezonden in de Verenigde Staten en bepaalde regio&#39;s in Azi&euml; en Europa.</p>\n<p>&nbsp;</p>\n<p><strong>Credits</strong></p>\n<p>Client: STOKKE</p>\n<p>Client contact: Helene Abel Hansen, Marijke Coopmans, Camilla Istre</p>\n<p>&nbsp;</p>\n<p>Agency: AIR Creative Council</p>\n<p>Strategic Director: Michelle Defooz</p>\n<p>Account Director: Raisa Vanvoorden</p>\n<p>Account Executive: Eva Closset</p>\n<p>Creative Director: Edouard Coune, Arnaud Bailly</p>\n<p>Creatives: Edouard Coune, Arnaud Bailly</p>\n<p>Design: Christophe Liekens, Chantal Gillet</p>\n<p>Motion Design: Boris Delire, Sander Dufourmont, Julien Prince</p>\n<p>&nbsp;</p>\n<p>TV producer: B&eacute;reng&egrave;re Lurquin</p>\n<p>&nbsp;</p>\n<p>Production Company: HAMLET Brussels</p>\n<p>Director: Sebastian Petretti&nbsp;</p>\n<p>Executive Producers: Ruben Goots, Jason Felstead, Mathias Kerner</p>\n<p>Producer: Jeroen Berx</p>\n<p>Director of Photography:&nbsp; Kamiel Doens</p>\n<p>&nbsp;</p>\n<p>Editor: Robin De Praetere (Editorial Co : Frames)</p>\n<p>Color Grader: Fran&ccedil;ois Dubois</p>\n<p>Image post - Production company: Frames</p>\n<p>VFX Supervisor: Annelies Carnoy, Wout Tengrootenhuysen</p>\n<p>Sound Post-production company: Studio Henri</p>\n<p>Sound Designer: Mathieu Savenay<br />Photographer KV: Britt Guns</p>\n<p>Photographer Products: Filip Vanzieleghem</p>",
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    "links": [
        {
            "description": "Discover the Disney | Stokke\u00ae Collection",
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        "last_name": "Heraly"
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