{
    "title": "BRUSSEL OPENT 9 NIEUWE MUSEA",
    "modified_at": "2022-04-04 19:07:19",
    "published_at": "2022-04-04 19:07:19",
    "url": "https://press.air.be/brussel-opent-9-nieuwe-musea",
    "short_url": "http://prez.ly/wHYb",
    "culture": "nl_BE",
    "language": "NL",
    "subtitle": "Waarom Brussel bezoeken?",
    "slug": "brussel-opent-9-nieuwe-musea",
    "intro": "<p>Stel de vraag aan Google, en de eerste antwoorden zijn unaniem: Brussel moet je bezoeken om zijn culturele rijkdom. Vernissages, galerijen, beurzen, expo&#39;s &hellip; En vooral, meer musea dan je denkt. Kortom, het culturele aanbod van Brussel heeft niets meer te bewijzen.</p>",
    "body": "<p>Dat kan (nog) niet gezegd worden van zijn natuurlijke rijkdommen. Daarom slaan visit.brussels en Air de handen in elkaar voor een nieuwe campagne die de komst van de lente aankondigt. Want ja, Brussel is het Stripmuseum, het Magritte Museum en het Biermuseum. Maar Brussel is ook 8.000 hectare groene ruimte.</p>\n<p>Het is de culturele rijkdom die bezoekers naar Brussel lokt? Wel, dan tonen wij dat die rijkdom veel groter is dan ze denken. Hoe? Door nieuwe musea te cre&euml;ren. Negen openluchtmusea, voor iedereen toegankelijk, vaak gratis en soms zelfs zonder sluitingstijd. Ja, dat allemaal.</p>\n<p>Dus als je binnenkort Brussel bezoekt, maak dan zeker een ommetje langs het Ter Kamerenbos, het Warandepark of het Josafatpark om het Museum van de Luie Zondag te ontdekken. Vergeet je zonnebril niet om binnen te springen in het Museum van de Terrasjes. En breng een laken mee voor het Museum van Spontane Picknicks.&nbsp;</p>\n<p>Je ziet het, Brussel heeft veel meer musea dan je denkt. En al die nieuwe musea kan je nu ontdekken via klassieke, digitale en stadsaffiches, op sociale media en via de influencers die je volgt.</p>\n<p><strong>Waarom Brussel bezoeken?</strong> Google zegt &quot;voor zijn culturele rijkdom&quot;. Visit.brussels en Air zeggen &quot;voor zijn groene ruimten en natuurpracht&quot;. Na Magritte en Hockney, is het nu aan de lente om zich tentoon te stellen in Brussel.</p>\n<p>&nbsp;</p>\n<p><strong>CREDITS: </strong></p>\n<p><strong>Client: </strong>Visit Brussels</p>\n<p><strong>Contacts: </strong>Fiona Amoroso, Vanessa Lousberg, C&eacute;dric Mayence</p>\n<p><strong>Agency: </strong>Air Brussels</p>\n<p><strong>CCD: </strong>Creative Council<strong> </strong></p>\n<p><strong>Creation: </strong>Marie Paris, Marc Richard Vander Heyden<strong>, </strong>Arnaud Bailly, John Benois, Romain F&eacute;lix, Karel De Mulder</p>\n<p><strong>Strategy:</strong> Tom Ernst</p>\n<p><strong>Client manager</strong>: Pauline Heraly</p>\n<p><strong>Account team:</strong> Anastasia Bousson, Flore Antonnaux</p>\n<p><strong>Creative design director&nbsp;: </strong>Laurent Lejeune</p>\n<p><strong>Designer: </strong>Aur&eacute;lie Prestigiacomo, Boris Delire, Vanessa Warnant</p>",
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